ASSOCIATION OF DEVELOPMENT OF MILK PRODUCTION

STRATEGIC PLAN

Short Form

Vision:
The dairy farmers of Armenia are profitable producers of high quality milk and enjoy a high standard of living.

Mission: We are a dynamic, member driven organization, delivering leadership, programs and services to increase the standard of living of our members through increasing their production of quality milk.

Objectives:
Production: To increase the quality and quantity of milk production.
Marketing: To provide favorable market access for member’s milk production.
Financial: To increase our member’s level of access to credit and insurance.
Training: To provide the opportunity and support for the training of our members in farm management with a focus on production and financial management.
Social: To support social improvement in the rural communities of our members.
Environmental: To address the environmental issues on member farms and in their communities.
Organizational: To develop the effectiveness and sustainability of our organization.

Programs:
A. Production:
1. Genetic improvement
2. Equipment and facilities
3. Production inputs
4. Animal nutrition
5. Animal health

B. Marketing 6. Market development:

C. Financial 7. Credit
8. Insurance

D. Training:
9. Production technologies and systems
10. Financial

E. Social:
11. Community
12. School
13. Individual

F. Environmental
14. Environmental protection
15. Water quality
16. Soil Erosion
17. Reforestation

G. Organizational
18. Teamwork & Cooperation
19. Fundraising
20. Independence
21. Representation and voice

Appendix A
Organizational Principles:

Appendix B Strategic Planning Principles:

Appendix C
Annual Work Plan Components: